Client and Brief
Aberdeen-based haulage and logistics company, Dyce Carriers was looking for a professional digital partner to redesign and reposition its website in order to prepare and propel them through a period of growth.
Our web development team got straight to work putting together a refreshing, unique, professional, and digitally-optimised website that would help Dyce Carriers secure more lucrative work.
Upon launching the website, for which Dyce Carriers was able to capture and convert new leads, our team was asked to manage Dyce Carriers’ social media channels with the aim of building brand awareness, name recognition, and brand loyalty among existing and potential customers.
Since the launch, our team has been retained to increase the visibility of Dyce Carriers’ website on search engines, deploying various SEO strategies to raise the value and authority of the site; drive up Google search engine rankings, and guide more users directly to the website by organic means.
Our team also manages design work for traditional marketing collateral.
Our partnership with Dyce Carriers continues, delivering social media marketing, both paid and organic marketing strategies, to boost growth. The Facebook page has over 8.4k page likes, a 25% increase on the previous year, and has seen an 82.5% increase in page reach during 2021.
Our efforts in SEO have also delivered results, driving a 595% increase in traffic to the site since we began our campaign over two years ago.